Brand shoot for Sustainable brand Kynd
Capturing the spirit of sustainable period pants brand Kynd as a photographer was both exciting and meaningful. My goal was to create timeless images with a touch of nostalgia, reflecting the brand's mission of comfort, sustainability, and empowerment. We used both digital and film cameras to achieve the perfect vintage vibe—blending digital sharpness with film's warmth and texture.
I carefully selected models who embodied the Kynd ethos, ensuring they felt as confident and comfortable as the period pants themselves. Finding the right location was crucial; we sought a setting that felt natural and effortless, which I believe we achieved. To add depth to the project, we also captured video footage.
Each frame aimed to capture more than just a product—it told a story of confidence and care. I'm thrilled to share the results and hope these images resonate with those who believe in the power of a kind, sustainable choice.